Everything except the show
The booking office, the marketing team and the accounts department, in one room. You just play.
Fifteen years of your working life, read in about a minute
Drag in your old spreadsheets, contracts, rate cards, riders and invoices. However messy, whatever format. It gets read, understood and filed, and it becomes a working system.
Drop it in. All of it.
Read, understood, filed
From first message to signed and in the diary
Enquiries land, get answered, become gigs
Every booking request from your website, your inbox or a friend of a friend arrives in one queue, already read and sorted. Junk never reaches you. Real ones arrive with a reply drafted in your own voice, sent from your own address.
Quotes they accept with a click
Send a quote as a page, not an attachment. They read it, they accept it, they sign. The date locks itself, the deposit invoice writes itself, and the whole thing lands in your diary while you are still driving home.
Contracts, signed online
Generated from the real details of the booking, signed with a name and a timestamp, locked the moment they are.
The diary, past and future
Every date you have ever played and every one you are about to. Holds, confirmations, day sheets, travel, riders. Your calendar stays in sync on every device you own.
Your band, in the loop
Every player gets their own login showing their gigs, their day sheets and their own fee, never anyone else's.
The bank statement is the truth
Deposits, balances, VAT, who owes what and for how long. Drop your bank statement in and the money matches itself to your invoices. No more wondering whether that one came in.
One show becomes a month of content
Content, scheduling, approvals, ads and analytics across Facebook, Instagram and more from a single composer. Turn one show into a month of content without opening a second tool.
Who it is for
Artists and bands
Running their own diary, their own dates and their own money.
Booking agencies
With a roster to keep straight and no room for a lost enquiry.
Businesses
That want to show up properly online without the overhead of a marketing department.
How it works
Bring your world in
Drag in the files you already have and watch them become a working system.
Let the enquiries land
Requests arrive sorted, answered in your voice, quoted and signed.
Play the show and get paid
The diary runs itself, the invoices chase themselves, the bank statement confirms it.
About
Madala Machine is built and operated by Ard Songs CC, a close corporation based in Cape Town, South Africa. It was built on the road by a working musician, because nothing else did the job.
Contact
For enquiries, reach out to info@ardmatthews.com.